Forecasting Monthly Sales using 5 years previous data and accounting for holidays.

dversloot1

Board Regular
Joined
Apr 3, 2013
Messages
113
Hello all,

I hope some of you can relate to this pickle I am in at the moment. I'm currently working on a forecasting tool in Excel where I would like to provide a spread of a monthly forecast across the weeks in the month; weekly forecast. On top of this, I would like to account for holidays which would occur in the particular month being forecast.
Each week of the month typically has a different sell through rate as does each day during the week. If holidays always fell on the same day of the week every month, this would be a little easier but because holidays can happen any day of the week each year, forecasting is more challenging.

I've managed to pull full fiscal weeks' sales for a particular month for the past 5 years. ie: Dec 2012 began on a Saturday therefore I pulled sales from the previous sunday (Nov 25th) to Jan 5th, 2013; Fiscal week 53's last date. I did this because I assumed full weeks data would be easier to work with rather than partial weeks.

Can anybody provide me with some guidance or input as to what I should do next in this exercise? I know this really isn't a typical excel topic but thought it could be intriguing to users of this forum.

Example of data:
%'sMonTueWedThuFriTotal
Wk 1 3.98%4.63%4.72%4.08%4.42%21.83%
Wk 2 4.75%4.57%6.18%4.62%4.53%24.65%
Wk 3 5.39%5.40%5.32%3.77%4.91%24.77%
Wk 4 3.97%4.63%2.94%3.49%2.37%17.39%
Wk 5 2.42%2.42%2.28%2.68%1.56%11.36%

<colgroup><col><col><col span="5"><col></colgroup><tbody>
</tbody>

Percentages represent daily sales as a percentage of the total monthly sales.

I can provide more information if needed.

Dan
 

Excel Facts

Can you AutoAverage in Excel?
There is a drop-down next to the AutoSum symbol. Open the drop-down to choose AVERAGE, COUNT, MAX, or MIN

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